Audience By Lucy Davies

Primarily, the younger generation (being 12 to 25 year olds) was the focus for our short film. As a group we decided this was the most obvious age group to target as our main audience because our two main characters play students in the short film. We thought this was an advantage as it made it easier for the targeted audience to relate themselves to the film. Furthermore, we wanted the language in the script to indicate the stereotypical view of the way a student speaks, which again will hopefully interest the main audience group. However, the genre of the film is a psychotic thriller making it more mature in certain places. This expanded the age group of our targeted audience making it suitable for people above the age of 21. If we were to produce this as a Hollywood production it would make more profit because there is a larger variety of people to watch it.
From the data we collected from our questionnaires we could see that comedy would have been the best choice to use for our targeted audience. However, we thought it would have been too difficult to make a film 'funny' especially only have 5 minutes. So, we decided to take the next option being horror/thriller, which we thought would appeal to our targeted audience even though it wasn't comedy.
By Lucy Davies